Tag: visual marketing
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The Attention Problem: Why Great Businesses Get Overlooked
The Attention Problem: Why Great Businesses Get Overlooked You can have a fantastic product. You can provide amazing customer service. You can offer competitive prices. You can have years of experience and hundreds of happy customers. And still watch potential customers walk right past you. That’s frustrating. However, it’s also one of the most misunderstood…
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The Psychology of Getting Customers to Stop and Look
The Psychology of Getting Customers to Stop and Look Have you ever been walking through a store, scrolling through your phone, or wandering around a trade show when something suddenly made you stop? Maybe it was a bright display. Maybe something moved. Maybe you saw something unusual and thought: “Wait…what is that?” For a moment,…